NYC Latin Music
App
OVERVIEW
Discover the vibrant world of Latino music with Ritmo Local, your go-to app for staying informed about local music concerts and events in the Latino community. Whether you're a fan of salsa, reggaeton, mariachi, or any other Latino genre, Ritmo Local connects you with the pulse of your city's music scene.
This fictional app store showcases my skills in Figma, highlighting my creativity and design capabilities.
Vision
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To build a vibrant, user-centric app that celebrates the rich diversity of Latino music and culture in New York City. NYC Latin Music aims to become the go-to resource for Latino music enthusiasts, offering them a comprehensive and personalized way to discover and attend live music events.
Objective
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The NYC Latin Music app aims to be the ultimate platform for discovering and attending Latino music concerts and events in New York City. The goal is to create a seamless, engaging, and user-friendly experience that connects users with the vibrant Latino music scene, providing them with up-to-date information on concerts, festivals, and other music-related events.
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Target Audience
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Latino Music Fans: Individuals who enjoy Latino music genres such as salsa, reggaeton, bachata, merengue, and more.
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Event Seekers: People who love attending live music events and are always looking for new experiences.
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Local Residents: New York City residents who want to stay connected with the local Latino music scene.
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Tourists: Visitors to NYC who are interested in exploring the city's Latino music culture.
​Key Features
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Comprehensive Event Listings:
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A detailed calendar of upcoming Latino music concerts, festivals, and events in New York City.
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Filters to search by date, genre, artist, and location.
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Personalized Recommendations:
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Customized event suggestions based on user preferences and listening history.
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Notifications and alerts for upcoming events that match user interests.
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Artist Profiles:
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Detailed profiles of local and international Latino artists, including bios, music samples, and upcoming performances.
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Integration with music streaming services for easy access to artists' tracks.
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Ticket Purchasing:
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Seamless in-app ticket purchasing process with secure payment options.
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Digital ticket storage and management for easy access at events.
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Event Reviews and Ratings:
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User-generated reviews and ratings for events and venues.
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A community-driven feedback system to help users choose the best events.
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Interactive Map:
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A map feature to locate venues and events around the city.
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Directions and transportation options for easy navigation.
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Event Reminders and Notifications:
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Set reminders for upcoming events.
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Push notifications for last-minute concert updates and exclusive offers.
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Social Sharing:
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Integration with social media platforms to share events with friends.
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Options to create and join event groups with other users.
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Research and Design Process
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User Research:
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Conduct interviews and focus groups with potential users to gather insights into their needs, preferences, and pain points related to discovering and attending Latino music events.
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Distribute surveys to collect quantitative data on user behavior, event preferences, and app usability expectations.
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Personas and User Journeys:
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Develop detailed personas representing key audience segments, such as die-hard music fans, casual concert-goers, and tourists.
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Map out user journeys to highlight key touchpoints and potential pain points in the event discovery and attendance process.
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Information Architecture:
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Define the app’s structure and navigation flow to ensure intuitive access to key features like event browsing, ticket purchasing, and artist discovery.
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Wireframing and Prototyping:
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Create low-fidelity wireframes to outline the basic layout and functionality of each screen.
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Develop interactive prototypes to simulate the app’s user flow and test with potential users for feedback.
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Visual Design:
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Establish a vibrant visual style that reflects the energy and diversity of Latino music, incorporating bold colors, dynamic typography, and engaging imagery.
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Design high-fidelity mockups for key screens, incorporating user feedback to enhance usability and aesthetics.
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Usability Testing and Iteration:
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Conduct usability testing to identify and address any issues in the user experience.
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Iterate on the design based on user feedback to ensure a smooth and intuitive user journey.
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​Conclusion
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The UX/UI design of the NYC Latin Music app aims to create a dynamic and user-centric platform that connects users with the vibrant Latino music scene in New York City. By focusing on intuitive navigation, engaging visuals, and seamless functionality, the app will provide users with a comprehensive and enjoyable way to discover, attend, and share Latino music events, fostering a strong community of music enthusiasts.
CLICKABLE
PROTOTYPE
1. Click anywhere on the landing page
2. Select your Zombie Matcha flavor
3. Add topping "Chia Seeds"
4. Select size "Large" of your smoothie
5. Click on your shopping cart
6. Next Add personal info
7. payment and "Voila"
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your delivery is on process.
Have fun
THANK YOU
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